Considering the coverage surrounding the death of Michael Jackson, those behind his upcoming documentary are attempting to take full advantage of this tragedy.
Michael Jackson: This Is It will now be released on October 28, two days earlier than previously announced.

This gives the studio a jump on the hectic Halloween weekend, as the film - which features footage of Jackson rehearsing for the comeback tour that never took place - will run in theaters for two weeks.
Tickets will go on sale September 27, more than a month before it opens.

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